Microsoft: Campaign package (ring folder)
{COMMENT1}
Requirement
Microsoft wanted to provide a flexible promotional instrument for its customers (users) which could be used in particular to publish new products and present sales campaigns. In view of the corresponding large quantity, the unit costs for this presentation product were to be kept as low as possible, while on the other hand developing a product which is both attractive and robust.
Solution

The ring folder as technical concept behind the design of this Microsoft promotion package makes it easy to swap and supplement papers and documents at any time. For example, the package can be filled with changing content for launching new products, etc. The print motifs are also kept suitably neutral so as not to pose any limitations on the possible uses. The special feature of this folder: instead of the normal bookbinder processing of dimensionally stable carton, thin quotation folder carton has been printed and finished with foil. In addition, the folder is oversized so that it can be folded over along the grooves and sealed with a special dual lock, thus enhancing the impression of a campaign package.

Product Description
Campaign package (ring folder), BL561
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