Smart: Trainer folder |
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| Requirement |
| A ring binder had to be developed to be used as a trainer folder (coaching folder) that corresponded optically to SMART's brand positioning and functionally to the trainers various requirements. It needed to be able to accommodate comprehensive content that varies according to the subject of the training. The coach also had to be able to use the ring binder as writing folder when carrying out training on location, and it had to be suitable for the systematic documentation and storage of information. |
| Solution |
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Achilles Presentation Products used its in-house sample studio to design a ring binder that met the customer's individual requirements, and then produced an original sample of the ring binder. The product was presented to the customer, who was then able to decide with optimal assurance of the suitability of the finished product to award the contract to Achilles as a "one-stop" supplier. The Achilles Group's involvement with this product went from the digital pre-printing and film finish on the printed material to the lamination of the folder's cover and the production of the ring binder as a whole. The service continued even after production of the binders was completed, the "Full Service" department at Achilles Presentation Products taking care of the insertion of the binders' contents.
The binder's cover was printed in 4/0 colour and given a matt film finish. A 2 D-ring mechanism with 65mm capacity was mounted in the ring binder and a metal page retainer inserted at the same time. A coloured finger hole in the spine improves the visual effect and the binder also includes a transparent, triangular insert pocket and a business card pocket on the inside cover. |
| Product description |
| Trainer folder (BL364) |
